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Balance in Design
The physical equilibrium which exists in the balanced “seesaw” of our childhood and the optical balance which is the result of the proper adjustment of masses within the confining edges of a design...
View ArticleThe Surface of a base design
In the printed page, design is concerned with the arrangement of masses and lines on a flat surface–the face of the sheet of paper. Hence design in printing considers two dimensions only, width and...
View ArticleThe Design Principles..
Raw material may be made into a finished product which will have the quality of usefulness alone. Utility is the first purpose of most of the works of man. But when the maker is moved by pride in his...
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Browsing index pages (3 articles)
